- New
Heat protection serum for hair, vegan product, protection up to 220°C, CICA argan oil and avocado bond technology, smoothing, shine, anti-frizz, light formula without weight.
Whitening toothpaste with charcoal – vegan, effectively whitens up to 6 shades, removes discoloration, smoothes enamel and protects against tooth decay
A vegan whitening toothpaste that effectively removes discoloration and brightens teeth by up to 6 shades*. Its advanced formula with activated charcoal and the innovative ingredient PAP ensures thorough cleansing, smoothing enamel, and a long-lasting feeling of freshness. The product is safe for enamel, and its effectiveness has been confirmed by dental-supervised testing.
✔ Key active ingredients
✔ Activated carbon – absorbs discolorations, has a cleansing and brightening effect.
✔ PAP (phthalimidoperoxycaproic acid) – a modern whitening ingredient, removes deposits without damaging the enamel.
✔ Sodium fluoride (1400 ppm F–) – strengthens teeth, supports remineralization and protects against caries.
✔ Bamboo extract – supports the cleansing and smoothing effect.
Advantages of using
✔ Visibly whitens teeth up to 6 shades*
✔ Removes bacteria and deposits
✔ Smoothes and brightens enamel**
✔ Provides long-lasting fresh breath
✔ Protects against tooth decay and strengthens teeth
✔ Vegan formula, safe for enamel
Brush your teeth 2–3 times a day for about 3 minutes. For best results, use regularly.
Sorbitol, Aqua , Hydrated Silica, Propylene Glycol, Sodium Lauryl Sulfate, Aroma , Cellulose Gum, Pentasodium Triphosphate, Tetrasodium Pyrophosphate, Sodium Fluoride, Phthalimidoperoxycaproic Acid, Charcoal Powder, Polyglyceryl-10 Stearate, Polyglycerin-10, Polyglyceryl-10 Myristate, Sodium Dehydroacetate, Citric Acid, Bambusa Arundinacea Stem Extract, Sodium Saccharin, Limonene. The full, current INCI composition si always on the packaging.
FAQ – Frequently Asked Questions
✔ Is the paste safe for enamel?
Yes – its safety and effectiveness have been confirmed in studies.
✔ Does it really whiten teeth?
Yes – it brightens the enamel by up to 6 shades* on the VITA Toothguide 3D-MASTER® scale.
✔ Can it be used daily?
Yes – the paste is suitable for daily use, 2-3 times a day.
✔ Is the product vegan?
Yes – the paste formula is fully vegan.
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